Mega marketing, Marketing Management

Assignment Help:

Mega marketing:

It is the strategic coordination of the economic, psychological, and political and public relations skills to gain the corporations of a number of the parties in order to enter or operate in a given market.

Inter segment cooperation: the best way to mange segments is to appoint the segment managers with the sufficient authority and responsibility for building their segment's business. At the same time, segment managers should not be so segment focused as to resist cooperation with the other company personnel.


Related Discussions:- Mega marketing

Explain factors in a company''s macroenvironment, Question 1: Just as i...

Question 1: Just as it is a mistake for marketers to consider Mauritius as a homogenous group of customers with the same values, culture and lifestyle, it is also a mistake for

Marketing as a part of total environment, Illustrates the total environment...

Illustrates the total environment in marketing? Marketing is a part of total environment: Total environment may be explained as the combination of all the resources and In

What is the role of following in personal selling process, What is the role...

What is the role of following in personal selling process? Follow up: Sales executives must follow up the order produced. It will assist the company to know the customer

Principle of efficient clint agency relationship, Q. Principle of efficient...

Q. Principle of efficient Clint Agency Relationship? Principle of efficient Clint Agency Relationship:-following points improve the CAR effective. 1) Not to advertise for Im

Marketing plan for premium product, prepare a marketing plan for any select...

prepare a marketing plan for any selected premium or branded product. the product may be physical products, services,or places

What is licensing in foreign marketing, What is licensing in foreign market...

What is licensing in foreign marketing? Licensing: Licensing is explained as “the method of foreign operation whereby a firm within one country agrees to permit a company

Ethical marketing and corporate social responsibility, Question 1: (a) ...

Question 1: (a) The Chartered Institute of Marketing describe marketing as "the management process responsible for identifying, anticipating and satisfying customers' requireme

Characteristics of the sales promotion, Characteristics of the sales promot...

Characteristics of the sales promotion: 1.       Sales promotion does not include advertisement, personal selling and publicity. 2.       Sales promotion activities are

Undifferentiated approach for selecting target market, What is undifferenti...

What is undifferentiated approach for selecting target markets? Undifferentiated Approach: In total market or undifferentiated approach, a company develops a particular

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd