Marketing process, Marketing Management

Marketing Process

Once the strategic plan has described the company's total mission and objectives, Marketing plays a vital role in carrying out these objectives. The marketing procedure is the process of analysing market opportunities, developing the marketing mix, choosing target markets and managing the marketing effort. Target customers stand at the centre of the marketing procedure. The goal is to make powerful and profitable connections with these customers.

Posted Date: 11/8/2012 1:04:20 AM | Location : United States







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