Question :

(a) Based on the Institute of Public Relations definition, define the term "Public Relations.

(b) Clearly explain the four steps required to help attain PR objectives

(c) Identify four characteristics of a good PR practitioner.

(d) Explain how PR is distinguished from:

a. Advertising
b. Marketing

Posted Date: 11/30/2013 2:50:55 AM | Location : United States

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