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Why are relationship marketing (RM) and specifically customer relationship management (CRM) appropriate for Orange in managing its marketing efforts?
Critically evaluate Orange's approach to implementing RM and CRM?
To what extent have customer's benefited from the development of CRM?
How can Orange benefit from the adoption of CRM?
Marketing information: to perform the complex task of marketing the marketer needs many pieces of information as a basis for drawing marketing decisions. Market information as a b
what are the identifying the major channel alternatives ?
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Suppose a greeting card is 4 inches long on one side. About how long should the other side of the card be in order for it to be a Golden Rectangle?
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Need some help reversing a calculation using Excel.
Competitive prices everyday The competitive prices everyday philosophy states consumers that they will gave products at a competitive price, or same as the price of other busi
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