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Q. Why must a marketer need to understand the customer evaluation process?
The answer lies in the type of information that the marketing team needs to provide customers in different buying situations. In high-involvement decisions the marketer requirements to provide a good deal of information about the positive consequences of buying. The sales force may necessitate to stress the important attributes of the product the advantages compared with the competition and maybe even encourage 'trial' or 'sampling' of the product in the hope of securing the sale.
State advantages and disadvantages of Quota sampling These quotas are assigned in a way that there remains resemblance between quotas and populations with respect to characteri
what will be the reaction of a buyer about this price changes?
Advance against Incentives : When the value of the materials to be procured for export is more than FOB value of the contract, the exporters may get packing credit advance more th
Importer-Exporter Code Numbe r: No export or import shall be made by any person without an Importer-Exporter Code (IEC) number unless specifically exempted. An application for gran
Factors Affecting Choice of Observation:
Exchange Control: Exchange control means official intervention with the foreign exchange of a country. It is a system of rationing foreign exchange among competing demands for it,
Post-shipment Credit in Foreign Currency : The exporters have the option of availing of export credit at the post-shipment stage either in rupee or in foreign currency. The credit
How can i get the art behind the questions in VALS questionnaire ? or Where can I find the S.R.I categorization?
Duty Drawback Credit Scheme: As an export promotional measure, the Government of India have authorised the Reserve Bank of India to instruct the commercial banks (Authorised Deale
DUTY EXEMPTION SCHEME : Registered exporters are eligible for the facility of duty free import of raw materials, components, packing materials, etc., required for manufacture of t
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