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What is Line Featuring in Product Line?
Line Featuring:
In case of durable products marketers at the times choose one or several items to “feature” the concept is to attract consumers towards showrooms and then try to acquire them exposed to other modules. A times marketer will quality a high end items to lend prestige to the product line. This product acts as flagships to enhance the entire line. Occasionally a company tends one end of its line selling well and other badly. The company may try to boost the demand for the slow moving items, particularly when they are produced into a factory which is lying idle because of lack of demand.
henry assael model of buying decision behaviour along with the diagram
What are tangible advantages in e-commerce? Tangible advantages are as explained below: Through the buyer’s perspective e-commerce gives very many tangible advantages: a.
Explain about the consumer behaviour studies. The consumer behaviour studies which how individual organization and groups select buy employ and dispose of goods and services, e
State The Concept of Marketing as an Exchange Concept of exchange, according to most marketing academics and practitioners, is central to our understanding of marketing. For a
What is test marketing? Explain the various approaches that are followed by FMCG Companies in test marketing.
A good or service an organization makes in quantity to sell on the open market is a product.
Question 1: If an organisation decides to start trading internationally, besides exporting, it has various modes of entry. Critically explain and evaluate each mode of entry wi
Marketing department organization: The company must build a marketing department that can carry out marketing strategies and plans. If the company is very small, one person
Q. Selection of an ads agency by Quality and Calibre of Staff? Quality and Calibre of Staff: - Ad-agency has a variety of specialists like models, copy-writers, artists, etc.
can anybody tell me where (a+b)2 is applicable in real world
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