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Types of question:
It is important to distinguish between the different types of questions that can be used in a questionnaire. There are a number of forms of classification, as follows.
¨ Questions of fact and questions of opinion - questions of fact ask for factual data, such as biographical details, qualifications obtained, etc., whereas questions of opinion ask respondents to express their views on a particular topic.
¨ Open and closed questions - open questions allow respondents to express their answer as they please, while closed questions structure the possible replies (for example, through tick-boxes or scales). While open questions provide richer data, they make analysis more difficult. Closed questions permit comparisons and statistical manipulation, but limit respondents' replies.
What are the different types of Business Reports?
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