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Customer's mental process of judging value: 1. The customer assigns weight age for each benefit; different benefits gain different weight age, depending on the priority
Define the marketing by as a Discipline. Marketing as a Discipline: The subject of marketing has involved out of business that has derived its existence by economics. But
Competing with rivals is unavoidable part of doing any business; however, Murphy's Stationery is losing the ground. You are required to conduct a research regarding current traditi
various approches followed by FMCG companies in test marketing
Q. Explain the Stages of Product life cycle? Stages of Product life cycle. a) Introduction stage - Advertising for consumers and Personal selling for middlemen. b) Growth
What is the difference between Integrated Manufacturing and Reengineering? Integrated manufacturing: This provides a new approach for manufacturing. All the system compos
What is the role of advertising agencies in distribution channels? Advertising agencies: Such facilitating agencies help within facilitating negotiation, through creating
1.if you were one of the other foremen, what could oyu do to make Rajinder''s transaction easier? 2. what would you have done if you were in Rajinder''s shoes? why?
assignment of 1400 words submission sate 2nd nov what is the price for MBA student
What are the factors to determine the consumer behaviour? Consumer Buying Dynamic or Determinants of Consumer Behaviour: There are four factors which determine the consum
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