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The review of literature is not mere reading for sake it is also not a causal reading like reading of a story or novel. It is focused and directed towards specific purposes. It is also selective. A researcher has to select the kinds of literature to be reviewed and determine the purpose for which he has to study them. The literature review starts with the selection of a problem for research continues through the various stages of the research process and ends with report writing.
Ask question #Minimum Nivea (www.nivea.com) is Beiersdorf’s (www.beiersdorf.com) largest brand in terms of sales, product and geographical reach. The brand is a market leader in a
mention and explain five measures that will make a displeased customer patronize the school canteen
List out the secondary sources of information while pursuing market research.
Surrogate Information Errors: this type of error occurs when the information sought by the researcher is different from the information needed to solve the problem. For example whe
This is caused when the information gathered is different from the information sought. For example respondents are asked to indicate whether they own a color television set,. Some
Question 1: "Decision makers and researchers usually use the ideas generated in secondary data as a very strong foundation to primary data design and collection. However, they
Q. Marketer role to influence consumer behaviour ? Marketers try to create products as well as services that will provide the desired benefits that permit the consumer to r
Packing Credit : The basic purpose of packing credit is to enable the eligible exporters to procure process, manufacture or store the goods meant for export. Packing credit refe
Export of Gifts: Goods including edible items of value not exceeding Rs. 15.000 in a licensing year may be exported as a gift. However, items in the Negative List of Exports shall
INTERNATIONAL CONTRACT TERMS: Since in international transactions, traders are from diverse nations, specific term should be interpreted in a similar way by all the parties concer
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