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Examine a range of general or marketing strategy options
(a) Discuss a variety of general and marketing strategic options which are available to your organisation and evaluate the advantages and disadvantages of each of these
(b) Who are the major stakeholders in your organisation and what affect do they have on the strategy that it could introduce?
(c) What considerations should be taken into account to ensure that the stakeholders can participate in the development of the organisation's strategy?
(d) How should an organisation gain commitment to its strategies and their implementation from its stakeholders, especially its employees at all levels?
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Marketing Reasearch Process: 1. specifying research objectives: In this step of the research process researchers must first obtain answer to the question," what is the purpos
OBJECTIVES After studying this unit, you should be able to: . 1. explain the basic significance and objectives of India's Export-Import policy 2. describe the rationale
AskWhat are the internal and external criteria of selecting a research problem?
Prohibition of Export : Export of all goods either directly or indirectly to any place outside India other than Nepal and Bhutan is prohibited unless the exporter furnishes to the
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Definition of Research According to P.M. Cook "Research is an honest, exhaustive, intelligent searching for facts and their meanings for implications with reference to given pr
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