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Question: a. With reference to appropriate theory, explain how a product development strategy could be implemented to expand sales within a Fast-Moving Consumer Goods (FMCG) o
Q. Calculate Percentage of Sales Methods? The sum to be appropriated to advertising is arrived at by multiplying the worth of past year's sales or projected sales for the budge
give me example of modified rebuy
Q. Effect of past-advertisement? Methods of evaluation advertisement effectiveness assumes that response of customers in test-area is the outcome of advertisement done in test
Explain the various approaches that are followed by FMCG COMPANIES IN TEST MARKETING
Question 1: You are a marketing assistant for a manufacturer of a branded range of household cleaning products: (a) Describe key factors that could be taken into account wh
Question 1: (a) What is brand management? What are your favourite brands and why? (b) Select two consumer brands of your choice which compete in the same market. Evaluate
what is test marketing ? Explain various approaches that are followed by FMCG company in test marketing..?
AMAZON internet marketing strategies.
i want to know the type of distribution strategy that a company specialising in major appliance like refridgeration and washing machines can use?
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