process of performing an internal audit, Strategic Management

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1. Explain the process of performing an internal audit. Evaluate why prioritizing the relative importance of strengths and weaknesses to include in an IFE Matrix is an important strategic management activity.

2. The RBV approach states that internal resources are more important than external factors in developing a competitive edge. Evaluate the three categories of internal resources considered in RBV. Do you agree with this approach? Support your answer with examples and specific information.

3. What external pressures encourage executives to misrepresent financial performance? How can companies prevent this type of behavior? Give specific examples.

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