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Question : (a) Explain the term service encounter. (b) With reference to examples of services, discuss the three levels of customer contact services. (c) One tre
Two stage channel of distribution This is the most commonly used channel of distribution for the sale of consumer goods. In this case, there are two middlemen used, n
Question 1: (a). Define the term "marketing" and explain the five key tasks of marketing (b). Indicate the differences and similarities between the following terms: marke
Question: (a) Discuss how information technology has contributed to the expansion of the service sector, illustrating your answer with examples. (b) As a senior bank execut
3000 words assignment
What is insurance in functions facilitating exchange in marketing? Insurance: A large number of risks are comprised in exchange of goods and services. It helps to cover s
Q. Evaluation of advertising media - Magazines and Journals? Are one more form of print media. These are published regularly at regular intervals like fortnightly as well month
the implementation of the marketing mix
Intensity of the distribution (market coverage): The nature and intensity of the competition in the industry will determine the distribution pattern adopted by a firm. Some
Question 1: How different is administrative law from civil law and criminal law? Explain your answer by giving examples and citing court decisions. Question 2: What are
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