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Question : (a) Explian the basic model of consumer decision making. (b) Describe how the use of colour can be a powerful marketing tool. (c) When choosing a loyalty stra
Suppose the equation F (x, y, p, …., pn) = 0 on solving for p is expressible as (p – ƒ1) (p – ƒ2) …. (p – ƒn) = 0, Where ƒi’s are functions of x and y. Then P – ƒi = 0, I = 1, 2
A firm is intending to operate across a number of markets in the world.you have been hired to help them in finding consistent methods to analyse their cross culture markets.Using r
Problem (a) Why it is difficult to perform IP trace-back. (b) (i) Explain the packet marking approach to IP trace-back. (ii) What is the basic problem with this approach
marketing is a science for the management of a value delivery system
Explain about the consumer behaviour studies. The consumer behaviour studies which how individual organization and groups select buy employ and dispose of goods and services, e
Importance of the positioning or why positioning: 1. To create a distinctive place of a product or service in the minds of potential customers. 2. To provide a c
Explain in detail about the Direct marketing Direct marketing seeks to target individual customers with intention of delivering personalised messages and building a relationshi
Marketing department organization: The company must build a marketing department that can carry out marketing strategies and plans. If the company is very small, one person
Illustrate the term Image Pricing? Image Pricing: It is a variant of premium pricing as the objective is the similar to signal quality to uninformed buyers and utilize th
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