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Question :
(a) What is a knowledge management strategy and what are the basic questions that one needs to ask before developing such a strategy?
(b) Using the RICE model, show how a knowledge management strategy can be formulated and discuss the extent to which this model can be applied to your organisation.
define company`s marketing environment.what are the actors and forces that constitute company`s marketing environment? discuss
Functions of Headlines:- To pull attention of audience To highlight major features of the product To give major message of the ad in brief To stimulate interest
What is the focus of marketing concept? Marketing Concept: Focus: The focus of the firm subsequent the marketing concept is on the improvement of those products or serv
Company of the enterprise factors: the choice of channel is also influenced by company characteristics such as its financial position, size, product mix, morale of its employers,
(a) How can a firm's security policies contribute and relate to the six main business objectives? Give examples. (b) Define and discuss the use of cross-functional business pr
Mm - wht is test mktg? Explain various approaches that are followed by FMCG co. in test mktg
Explain about the Marketing Information System. As demonstrated in the given figure: Figure: Marketing Information System Marketing information System means the
Does marketing exisit solely to increase profit?
Question : (a) Customer Relationship Management is a strategy used by many organisations nowadays. Discuss the main goals for adopting this strategy by organisations. (b)
Question 1: (a) Organisations make use of advertisements to promote its products and services. Explain the types of advertising appeal that are used. (b) Civil Society Org
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