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Question 1:
a) Show with suitable examples the public relations process.
b) What is the "historical impact" of the Internet on public relations?
c) Show the impact of email as a communications vehicle in the field of PR.
Question 2:
(a) Explain the important elements in evaluating your organization's press coverage.
(b) Your CEO calls you in and admits to nervousness about seeing the man from "Le Mauricien" newspaper this afternoon. "What should I know about reporters?" he asks. What do you advise him?
Question 3:
Explain the outlines of a public relations program that will enable the cigarette industry to better its image in society.
Question 4:
(a) A rogue Web site starts a rumor that your product is contaminated. Explain the immediate communications actions you will take.
(b) What are some of the ways that organizations will manage their own response to and influence the development of public issues?
Regional levels regional aspects and considerations are of interest if regional programmes projects or institutions can provide useful guidance and support to governments and priva
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Critically examine challenges that can be faced in the human resource function of selection in the organisation
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Problem a. How will companies and employees take advantage of social networking technologies? b. Online application: Electronic Application letter introducing a resume:
Distinguish between search engine and discovery engine. A search engine locates documents in response to a user's request whereas discovery engine extracts relevant information
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