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QUESTION 1
(a) Explain the BCG matrix
(b) You are required to discuss the limitations of the BCG matrix as a tool/technique used in formulating corporate strategy
QUESTION 2
(a) Distinguish between Corporate, Business and Functional Strategies
(b) Discuss the Ansoff's product market strategies
QUESTION 3
According to M Porter, there are three generic competitive strategies - Cost Leadership, Differentiation and Competitive Scope. Discuss
Quota Sampling: It is a form of non-probability sampling in which the researcher utilises some knowledge about the population to build some represkntativeness into t
LIBRARY BUILDING Libraries come in various types and sizes to fulfill certain specific needs of the community it is established to serve. Thus we can have a single room vil
Developing a Project Management Culture Moving the organisation to embrace a "project management culture" takes time and patience. The initial step an organisation can take is
#questionA large unit manufacturing electrical goods which has been known for its liberal personnel policies and fringe benefits is facing the problem of low productivity and high
LogicSoft Inc., a start-up that provides enterprise logistic software to transportation companies, is in negotiations with a new customer for a sales contract. The software is hig
Patents as a Source of Information Patent documents provide a unique and important source of technical information much of which may not be available anywhere else. Their
QUESTION (a) Medicines are much specialised form of consumer product. They must be safe, effective and suitable for their intended purpose. Quality Assurance (QA) in pharmaceut
Question 1 What is TCO (total cost ownership)? List the common task in IT system management. Discuss each task in detail Question 2 Explain people process technology appro
HUMAN RESOURCES DEVELOPMENT This Unit deals with Human Resources Development as a positive method to upgrade the employees abilities and capabilities enabling them to work to
mention the technical options in service marketing?
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