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Question 1:
You have been approached by a firm of your choice. You are to provide advice on its marketing planning. Write a report that includes:
a. an evaluation of its current portfolio of products by using any portfolio management tool of your choice
b. recommended product strategy for ensuring growth of the firm.
Question 2:
You have been recently appointed as Marketing Communication Manager of an organization of your choice. The Marketing Director has drawn your attention to a research that has concluded that the main problem of the relatively poor performance of the firm is due to a weak marcom strategy.
In the context of your chosen firm, you are required to outline a marcom plan that will boost revenue for the firm.
#question.Tata Motors recently introduced the nano,the world''''s least expensive car for the indian market.Can Tata succeed in targeting both the very low end of the auto market a
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The popular Chiltern hotel operates a restaurant which makes its own food on the premises. The costs for the current production level of 500 meals are: Cost/meal (Rs) Material
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place/distribution is a crucial aspect of the marketing mix.discuss this marketing mix variables and how attention to its (place)is necessary despite the fact that it increases the
6. Cubic Splines (Matlab) (6 points) (a) Use Matlab to create a regular grid x of data points in the range from 0 to 10 with a grid spacing h = 0:5. Calculate an array y of values
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The Fabrication & Baking Industries Ltd (The FBI ) The FBI is a specialty manufacturer of fabricated, baked enamel components for the mining industry, located in Newcastle. Larg
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