Explain about the shopping goods, Marketing Management

Assignment Help:

Explain about the Shopping Goods

These are goods that are purchased less frequently and are used very slowly such as clothes, shoes, household appliances. In case of these goods, consumers make choice of a product considering its suitability, price, quality, style and products of competitors and substitutes, if any. Or we can say, consumers usually spend a considerable amount of time and effort to finalise their purchase decision as they lack complete information before their shopping trip. It may be noted that shopping goods include much more expenses than convenience goods.

 


Related Discussions:- Explain about the shopping goods

Caselet, critically analyse diesel''s marketing mix strategies?

critically analyse diesel''s marketing mix strategies?

Definition of product according to william j. stanton, Definition of produc...

Definition of product according to William J. Stanton "Product is a set of intangible and tangible attributes including packaging, price, colour, manufacturer' s prestige, reta

What are focus and drawback of product concept, What are focus and drawback...

What are focus and drawback of product concept? Product Concept: Focus: The focus of the firms subsequent the product concept is onto the production of greater products

What is pest analysis? , The PEST analysis is a structure that strategy adv...

The PEST analysis is a structure that strategy advisors utilize to examine the external macro-environment in which a firm works. PEST is an acronym for the subsequent factors

., what is new product development and also define its process.

what is new product development and also define its process.

Sales and marketing management, Sales and Marketing Management- It give...

Sales and Marketing Management- It gives business owners or managers with required knowledge and skills they need for managing their business from a sales and marketing view.

Explain how public relations differ from advertising, Question : a) Di...

Question : a) Discuss the importance of public Relations (PR) as an organizational function. a) Elaborate briefly the techniques and tools that can be employed by mana

State about the marketing mix, State about the marketing mix Marketing ...

State about the marketing mix Marketing comprise a number of activities. To start   with, an organisation may decide on its target group of customers to be served. Once the tar

Illustrate the effect on consumer choice, Q. Illustrate the Effect on Consu...

Q. Illustrate the Effect on Consumer Choice? Effect on Consumer Choice:- Advertising has favourable consequence on consumer-choice. Advertising give information about a variety

Illustrate the term image pricing, Illustrate the term Image Pricing? ...

Illustrate the term Image Pricing? Image Pricing: It is a variant of premium pricing as the objective is the similar to signal quality to uninformed buyers and utilize th

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd