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Q. Explain about Stero-typing in Advertising?
Stereotyping demotes to presenting a group of people in certain roles only. Advertising has inward criticism for stereotyping women and aged persons. Women are typically shown in advertising as mother, as housewives or for making sex appeal. Women and is for all time portrayed as a decorative object and she isn't given the holding key-position, role of professional and Decision maker etc.
Competing with rivals is unavoidable part of doing any business; however, Murphy's Stationery is losing the ground. You are required to conduct a research regarding current traditi
Problem 1 "The outside world is usually considered as a domain of threat and opportunity. So the context in which organization see themselves against the outside world is extre
explain the various approaches that are followed by FMCG companies in test marketing?
Identify all the environment factors that can affect the demand for consumer durables and assess the magnitude and direction for their impact
Question: (a) The Department of Health is planning a PR campaign for a ‘Tobacco Control Program'. This department is a non-profit organization. It aims at educating families,
Question 1: (a) What do you meant by "consumer behavior"? (b) Show characteristics of consumer behavior. Question 2: (a) What are "attitudes"? (b) Show characte
Explain the Nature and Scope of Advertising. Nature and Scope of Advertising: • Paid form • Non-personal presentation and also Promotion. • Known sponsor • Anyo
In control engineering,a discrete-time system has the following closed-loop transfer function: G(z)=K(3zcube+2) divided by z
Management of the Promotional Tools Traditionally, each of the promotional tools has been regarded as domain of particular groups within organisations: 1. Personal selling
1. What is test marketing? Explain the various approaches that are followed by FMCG companies in test marketing.
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