Explain about freudian theory, Marketing Research

Assignment Help:

Freudian theory:

_ The idea that much of human behaviour stems from a fundamental conflict between a person's desire to gratify his/her physical needs and the necessity to function as a responsible member of society.

_ The struggle is bear out in three internal systems:

- Id (immediate gratification and directing a person's psychic energy towards pleasurable acts without regard to the consequences).

- Superego (the person's ethics working to prevent the id seeking selfish gratification).

- Ego (mediating among the other two).


Related Discussions:- Explain about freudian theory

Advertisment, Ask 1 A Chennai based soft –drink company has proposed to lau...

Ask 1 A Chennai based soft –drink company has proposed to launch a new variant of Soft-drink in three flavours lemon , rose , and orange priced at Rs.6 /- ,Rs.7/- Rs.8 /- in 300ml

Objectives-cargo insurance, OBJECTIVES After studying this unit, you sh...

OBJECTIVES After studying this unit, you should be able to : 1. describe the need of cargo insurance in international business; 2. explain various kind of perils covered

Institutional framework , INSTITUTIONAL FRAMEWORK : Institutional framewor...

INSTITUTIONAL FRAMEWORK : Institutional framework for providing finance comprises Reserve Bank of India, Commercial Banks, Export Import Bank of India and Export Credit and Guaran

Linear regression, Regression line drawn as Y=C+1075x,when x was 2, and y w...

Regression line drawn as Y=C+1075x,when x was 2, and y was 239, given that y intercept was 11. calculate the residual

Determining the prices and policy decisions, 1.  Your company manufactures ...

1.  Your company manufactures consumer products mostly in the pet products category. You have developed a new line of rather unique bird feeders for wild birds such as cardinals, f

The relationship between communication and loyalty, discuss the relationshi...

discuss the relationship between marketing communication and brand loyalty

Researchers errors, How can population definition error be minimised ?

How can population definition error be minimised ?

Techniques involved in defining a problem, Defining a problem involves the ...

Defining a problem involves the tasks of laying down boundaries within which a researcher shall study the problem with a pre determined objective in view. Defining a research pr

Illustrate sociological model of consumer behaviour, Q. Illustrate Sociolog...

Q. Illustrate Sociological model of consumer behaviour? Sociological model: As-per to this model the individual buyer is a part of the institution called society. Ever since

International marketing, Define international marketing and furnish its fea...

Define international marketing and furnish its features.

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd