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Freudian theory:
_ The idea that much of human behaviour stems from a fundamental conflict between a person's desire to gratify his/her physical needs and the necessity to function as a responsible member of society.
_ The struggle is bear out in three internal systems:
- Id (immediate gratification and directing a person's psychic energy towards pleasurable acts without regard to the consequences).
- Superego (the person's ethics working to prevent the id seeking selfish gratification).
- Ego (mediating among the other two).
Ask 1 A Chennai based soft –drink company has proposed to launch a new variant of Soft-drink in three flavours lemon , rose , and orange priced at Rs.6 /- ,Rs.7/- Rs.8 /- in 300ml
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Regression line drawn as Y=C+1075x,when x was 2, and y was 239, given that y intercept was 11. calculate the residual
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discuss the relationship between marketing communication and brand loyalty
How can population definition error be minimised ?
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Define international marketing and furnish its features.
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