Explain about effect on distribution cost, Marketing Management

Assignment Help:

Q. Explain about Effect on Distribution cost ?

Production cost is one feature of cost picture the other aspect is distribution cost. Expenditure higher amounts on advertising increase distribution cost in absolutely terms. However the advertising result in reduction in personal selling expenses as buyers are already aware and have thorough knowledge of product and they come to purchase the product at their own therefore lesser personal selling is required. Furthermore this increase in sales per unit selling distribution cost comes down.


Related Discussions:- Explain about effect on distribution cost

Define the strategies for product positioning, Define the Strategies for Pr...

Define the Strategies for Product Positioning. Product positioning is attained through a variety of marketing strategies and programs within product design, distribution and pr

Effective distribution channel, Analyse the value of an effective distribut...

Analyse the value of an effective distribution network to the marketing of fast-moving consumer goods in highly competitive markets and describe the criteria you would use in order

Factors affecting marketing planning, Factors affecting marketing planning:...

Factors affecting marketing planning: a large number of factors affect the long term marketing planning. These factors can be grouped under four categories: Internal factors:

What is message reception, What is Message reception Contextual cond...

What is Message reception Contextual conditions in which messages are received and ascribed meanings are very different. In organisational setting the context is more formal

Explain about the concept of value, Explain about the concept of value. ...

Explain about the concept of value. Concept of Value: Various customers look for different benefits from identical product. Thus, the value of a product differs by one cus

Marketing, identify and briefly describe four treands in the macro/market

identify and briefly describe four treands in the macro/market

High quality costs down and revenue up, 2JN is a large manufacturing organi...

2JN is a large manufacturing organisation which is structured with a number of supervisors each responsible for their own work production unit. Supervisors report to a team of seni

Basic model of consumer decision making, (a) Differentiate the substitutio...

(a) Differentiate the substitution effect and income effect of a price change and illustrate same by way of a diagram for the case of a normal good. (b) Describe with example t

PEST ANALYSIS, Select THREE of the godrej consumer products ltd. SBUs and u...

Select THREE of the godrej consumer products ltd. SBUs and undertake a PEST analysis with regard to its business. Identify products which can be considered for launch by the select

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd