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Question 1 Write a short notes on-
A. Various types of Research(any five)
B. Characteristics of Research
Question 2 Explain the process of sampling and classification of non-probability sampling techniques
Question 3 Discuss the types of Research Design in brief
Question 4 Explain the various types of Consumer and Business to Business (B2B) market research
Question 5 Explain the various methods used to collect primary data in brief
Question 6 Explain various methods of central tendency with formula and example for each
explain the opportunity costs theory and nature of the opportunity costs ?
Explain about the data editing Usual first step in data preparation is to edit raw data collected through questionnaire. Editing detects errors and omissions, corrects them wh
What is the major difference between quantitative and qualitative research techniques? One of the key aims of qualitative research is to gain preliminary insights into decisio
Limitations of the marketing research: Fragmently: many times, marketing research tends to be fragmently in its approach as a result of which it becomes difficult to have an
1. Your company manufactures consumer products mostly in the pet products category. You have developed a new line of rather unique bird feeders for wild birds such as cardinals, f
Q. Schedules of reinforcement? An additional issue is schedules of reinforcement and extinction . Extinction takes place when behaviour stops having consequences and the behav
briefly outline the differencies between marketing evolution and marketing philosophies
Advance against Export Incentives : Advances against the export Incentives are given at the pre-shipments tags as well as the post shipment stage. However, the major part of the a
Q. What are the Motivational conflicts? Motivational conflicts: _ Positively valued goals means consumers are motivated to approach the goal and will seek out products tha
Consumer mind black box. Explain.
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