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Environmental scanning: Future is unpredictable, but the marketer can obtain appraisals of what is most probable. To monitor changes in the marketing environment effectively
Factors affecting marketing planning: a large number of factors affect the long term marketing planning. These factors can be grouped under four categories: Internal factors:
employees going on assignment in another culture need to be aware of their own
differences between selling and marketting
Store layout The word store layout refers to: How store fixtures and display gondolas are positioned within the store The size of the store fixtures and display gondolas
how do i add fractions?
Y= P(1+(r/100))^t
difference between heavy lift surcharge and long lift surcharge
Question: By the early 70's you realised the market for toys in the US is about to change. What strategies would you recommend for the future (next 10 years) in terms of new produc
Elaborate the term packaging? Even after the branding and development of product that product desires arise to fulfil all the other aspects of marketing mix. But most physical
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