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Define about the corporate advertising
Many organisations recognise usefulness and significance of good public relations. This is due to the high credibility attached to messages received and relatively low operational costs. As a result, use of corporate advertising has grown.
The straight line y=x+3 cuts the circle x^2+y^2-6x-4y-3=0 at points P and Q, where Q lies in the first quadrant. Calculate the coordinates of P and Q. Then, state the coordinates
Oligopoly Market The majority of the world’s diamonds comes from Country A and Country B. Suppose that the marginal cost of mining a diamond is $1,000 per diamond and that the dema
approaches followed by FMCG in test marketing
Question : (a) What is a knowledge management strategy and what are the basic questions that one needs to ask before developing such a strategy? (b) Using the RICE model,
How many key elements are comprised in green marketing? Definition of green marketing has three key elements: a) This is a subset of the overall marketing activity. b) Th
Q. Describe briefly the concept of pricing and the factors that influence pricing. Ans.: Price is all around us. We pay rent for our apartment, tuition for our, railways, ed
What are the psychological factors to determine the consumer behaviour? Psychological: A person’s acquired requirements are influenced by certain psychological factors as lik
The marketing agent of a long distance phone service of the PhoneLink Co Ltd sells to a potentially high usage customer wireless service on three cell phones and includes a bonus o
2 calculations
What is Competition Based Pricing In case of products where market is highly competitive and there is negligible difference in quality of competing brands, price is generally f
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