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Question 1: "Decision makers and researchers usually use the ideas generated in secondary data as a very strong foundation to primary data design and collection. However, they
Uses or importance to economy: 1. Production: suitable production, functions are adopted to meet the market demand. In the absence of marketing research, production wil
Excise Rebate Policy : The scheme under which the Central Excise exemption or refund is provided is popularly known as Rebate of Central Excise. This scheme operates under Section
Q. Buying centre concept? Applying the buying centre concept The decision-making unit in a purchasing organisation consists of the buying centre. This is invented of the dec
Q. Explain the concept of product positioning? Ans : As rightly said by Al Ries with Jack Trout (who introduced the concept of Positioning in the early 1970's in their series
Advance against Goods Sent on Consignment: Sometimes exports are affected on consignment basis. In such condition payment is receivable subject to sale of goods. Goods are exporte
Explain about marketing. Marketing is a pervasive phenomenon in the current day world. Each day we are exposed to marketing of goods and services, as well as ideas. It may be d
what recommendations would you make to Costco top executives regarding how best to sustain the company''s growth and improve its financial performanc?
These models are examined giving attention to their origin and implications and include: The Action desire interest attention (AIDA) Model The Hierarchy-of-Effects Model -
how is service heterogeneity
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