DAGMAR, Marketing Research

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Importance of exports , IMPORTANCE OF EXPORTS  : Look at Table for clear u...

IMPORTANCE OF EXPORTS  : Look at Table for clear understanding of India's Exports Imports and Trade Balance. The table shows that India's Trade Balance was -2 Crores during 1950-5

Administration of the act, Administration of the Act : The exchange contro...

Administration of the Act : The exchange control policy is determined in India by the Ministry of Finance Government of India on the basis of The Foreign Exchange Regulation Act,

Objectives-shipment of export cargo, OBJECTIVES After studying this Uni...

OBJECTIVES After studying this Unit, you should be able to: 1.  Explain stages involved in export cargo shipment 2.  Discuss the policy for Central Excise Rebate on expor

Maslows need hierarchy theory, Q. Maslow's need hierarchy theory ? >>The...

Q. Maslow's need hierarchy theory ? >>The ultimate state in the hierarchy is hard to achieve. Certain requirements can be placed in different areas >>Of the hierarchy example

Why export? a firm''s perspective, WHY EXPORT? A FIRM'S PERSPECTIVE : Th...

WHY EXPORT? A FIRM'S PERSPECTIVE : There are a number of factors which may motivate a firm to export. Let us discuss them in detail. i) Relative profitability: The price re

Explain different market segments in given problem, Q. Explain different ma...

Q. Explain different market segments in given problem? You should identify two competing products or services that aim at different market segments. Ideally one of these should

Explain the concept of product positioning, Q. Explain the concept of produ...

Q. Explain the concept of product positioning? Ans : As rightly said by Al Ries with Jack Trout (who introduced the concept of Positioning in the early 1970's in their series

Describe an e-marketing strategy, Question: You are a newly installed m...

Question: You are a newly installed marketing manager in a company selling products in the business-to-business sector in Mauritius. Currently, the company only has a limited

State about data collected through experimentation, Data collected through ...

Data collected through experimentation Data collected through experimentation can provide much stronger evidence of effect and cause than can data collected through descriptiv

Kinds of perils , KINDS OF PERILS : The cargo insurance policy can be as w...

KINDS OF PERILS : The cargo insurance policy can be as wide as to cover all possible kinds of risk and losses to which cargo could be exposed in transit. The event which lead to l

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