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Question 1:
(a) Clearly explain the concept of rules versus discretionary central banking policies.
(b) Discuss the various risks faced by the financial system and discuss measures to control and mitigate such risks. Can the Basle II Framework eliminate these risks?
Question 2:
" the Managed Float system of exchange rate is regarded as being too costly to operate but it is a tool to control an economy's health." Comment and discuss.
explain above
Customers in this market could be segmented in a variety of ways. The product/service could be targeted to a number of different market segments and marketers could develop a vari
various approches of test marketing in FMCG
Question 1: (i) Distinguish between global marketing and international marketing. (ii) Explain the similarities and differences of a free trade area, a customs union, a comm
.EVOLVING VIEWS OF MARKETING ROLE IN A COMPANY
You will develop an effective marketing communication for a new product (Diet cupcakes) that you have still created and launched it on Abu Dhabi market. In this assignment you are
Method of determining prices or setting price: Cost of the production of a product is the most important determinant of its price. They may be many types of costs such as fi
What is Concept Testing Strategy Development? Concept Testing: To estimate ideas properly. This may be essential to test product concepts testing is a phase in that a sma
Question: (a) "Consumers have both innate and acquired needs." With reference to examples you are familiar with, differentiate between these two types of needs. (b) "Tho
Explain the various approaches that are followed by FMCG Companies in test marketing.
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