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(a) Based on the concept of ‘procedural rationality' discuss how various types of Business Intelligence techniques may improve specific aspects of the organisational decision making process.
(b) Define a categorisation of organisational decision making problems using dimensions of ‘ownership' and ‘strategic nature'.
Question: Price is the only element of the marketing mix which generates revenue, the other elements being all associated with costs. Hence its determination is crucial for any
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A) Explain what the dependent variable referred to by Delone and McLean (2005) is and how it is depicted. Outline how practitioners might use the Delone and McLean framework to ana
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