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Problem: (a) What is customer centric marketing? (b) You have been hired as a consultant by an online retailer to design a customer centric marketing campaign in order to he
Question 1: Explain briefly the seven elements of the negotiation process known as the Seven Pillars of the Negotiational Wisdom which need to be considered before and durin
What changes in the organizing facet of the P-O-L-C framework might you make at Toyota to prevent future mishaps like the massive recalls related to brake and accelerator failures?
Explain the problem of industrial marketing in India. Problem of Industrial Marketing in India: Industrial market comprises all individuals and organisations which acquire
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It allocates costs based on the price elasticity of demand. Yet higher the elasticity (elastic), the lower the charge of fixed costs when allocated amongst products.
what are the benefits and cost of freign Direct Investment(FDI)
QUESTION (a) Describe briefly five strategies for success in e-Business. (b) List five measures to ensure security in e-Business. (c) Explain the term m-Commerce. Describ
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