Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Compare and contrast exploratory, descriptive and causal research designs.
Answer
Objective of exploratory design is to discover ideas and insights; of descriptive design is to describe market characteristics; of causal design to conclude cause and effect or functions.
Characteristics of exploratory design include versatility, flexibility and that it's often used as the front end of total research design. Characteristics of descriptive design include its preplanned and structured design and that it's marked by the prior formulation of specific hypotheses. Characteristics of causal design include the fact that mediating variables should be controlled for and that one or more independent variables are manipulated.
Methods using exploratory design comprise pilot surveys, expert surveys, secondary data (which is analyzed qualitatively), and qualitative research. Methods using descriptive design comprise secondary data (that is analyzed quantitatively), panels, surveys and observational and other data. Methods using causal design include experiments.
Q. Concept of problem recognition search and evaluation? Ans: Problem Recognition. One model of consumer decision making occupy several steps. The initial one is problem rec
Freudian theory: _ The idea that much of human behaviour stems from a fundamental conflict between a person's desire to gratify his/her physical needs and the necessity to func
Advance against Goods Sent on Consignment: Sometimes exports are affected on consignment basis. In such condition payment is receivable subject to sale of goods. Goods are exporte
Q. Economic model of consumer behaviour? Economic model: Economic model of consumer actions is one-dimensional. This denotes that buying decisions of a person are governed b
Q. Explain Spreading activation ? Spreading activation involves the proposal of one memory 'triggering' another one. For instance one might think of Coke every time one remembe
FRUSTRATION OF CONTRACTS : There can be several factors beyond the control of the parties to a contract which makes the performance of contractual obligations impossible. Example
Why is qualitative research techniques called exploratory research by many? In recent years, qualitative research has come to refer to selected research methods used in explora
Describe the marketing research project that Tomzak should propose to lynn, and explain why you thik that it is the best project to use.
RatLand is a large family theme park located in central Texas. Over the years a visit to Ratland has been institutionalized as a prime "have to" experience for children growing up
QUESTION 1 Define and describe TWO elements of the Marketing Mix and discuss how each one would influence marketing decisions for a sportswear manufacturer. Use examples to ill
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +1-415-670-9521
Phone: +1-415-670-9521
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd