Reference no: EM133489967

Case SCENARIO

The CAL Bike Kiosk is a full-service bike shop at the centre of the University of Manitoba, Fort Garry Campus. The bike shop is expanding to include a bike sharing program similar to that used by the University of Alberta and other Canadian colleges and universities.

The University ordered 50 bicycles from a Sports Unlimited, a national sporting goods retailer, but has been fielding complaints from users on a nearly daily basis since the bike fleet was put into operation one month ago. Bike gears keep slipping and tires are going flat. The quality of the equipment does not live up to the promises made by the vendor. The vendor's contract with the University does include a 90-day warranty, the terms of which require the vendor to either repair the defective product without charge for parts and labour, or provide a replacement in exchange for the defective product.

Question 1: As the Communications Coordinator for UMCycle, your job is to write complaint email to a vendor to resolve the problem, making it clear what you are asking for, why it is important and timelines for resolution.

Question 2. Identify the communication purpose and determine if you are writing to internal or external audiences.

Question 3. In Microsoft Word, write complaint email using an appropriate style, tone, and voice. Be sure to write using plain, bias-free language.

Question 4. Run your email through Word. Your document must be at a Grade 8 level or lower on the Flesch-Kincaid scale.