Solution-Why do you think voc gave motorola a competitive

Why do you think voc gave motorola a competitive advantage

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Reference no: EM131460610

Question:

Watch the video How Motorola Mobility Responded to the Voice of the Customer about how Motorola used VOC to turn around its product development.

Why do you think VOC gave Motorola a competitive advantage, and how can VOC be used in product development? How can VOC be used in your case study by applying a customer focus for product/service development?

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Motorola Mobility is leading the extension of traditional enterprise data warehousing systems and tools to "big data" and analytics systems. Motorola introduced the concept of a "Unified Data Repository Platform" that is intended to break data silos in the enterprise and help drive a comprehensive global view of the business and its customers by harnessing the power of data.

Reference no: EM131460610

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Why do you think voc gave motorola a competitive advantage

Reference no: EM131460610

Reference no: EM131460610

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