What potential advantages being the pioneer in new product

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Question: 1. What potential advantages does being the pioneer in new product-markets provide a firm such as Minnetonka in an industry dominated by giants such as Procter & Gamble and Colgate-Palmolive?

Reference no: EM131460071

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What potential advantages being the pioneer in new product : What potential advantages does being the pioneer in new product-markets provide a firm such as Minnetonka in an industry dominated by giants such as Procter.

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