User Account

All Pages

What advice do you give the store managers

Assignment Help Marketing Management
Reference no: EM131025274

MIDGET EAGLE GROCERY STORES:

 

THE EFFECT OF NEWSPAPER ADVERTISING ON SALES

 

 

Data are available for eleven quarters in four Houston stores: I, II, III, and IV.

 

 

X = #ads in local community paper in a given quarter (these ads are at the discretion of the store manager).

 

Y = monthly sales in $100,000

Store I

Store II

Store III

Store IV

X

Y

X

Y

X

Y

X

Y

10.0

8.04

10.0

9.14

10.0

7.46

8.0

6.58

8.0

6.95

8.0

8.14

8.0

6.77

8.0

5.76

13.0

7.58

13.0

8.74

13.0

12.74

8.0

7.71

9.0

8.81

9.0

8.77

9.0

7.11

8.0

8.84

'11.0

8.33

11.0

9.26

11.0

7.81

8.0

8.47

14.0

9.96

14.0

8.10

14.0

8.84

8.0

7.04

6.0

7.24

6.0

6.13

6.0

6.08

8.0

5.25

4.0

4.26

4.0

3.10

4.0

5.39

19.0

12.50

12.0

10.84

12.0

9.13

12.0

8.15

8.0

5.56

7.0

4.82

7.0

7.26

7.0

6.42

8.0

7.91

5.0

5.68

5.0

4.74

5.0

5.73

8.0

6.89

Please answer the following questions:

1. What's going on in the stores?

2. What advice do you give the store managers about local newspaper advertising?

3. Is it worth it to advertise? In what stores?

Reference no: EM131025274

Questions Cloud

What state expect to find methane in on surface of titan : On moving upward through the atmosphere the pressure will decrease. If we assume that the temperature does not change what phase change would you expect to see as we move away from the surface?
Calculate the level of output for ten years : Calculate the CPI three times: the CPI with the base year 1980; the CPI with the base year 1990; and the CPI with the base year 2000 -  calculate the rate of inflation between 1980 and 1990 and between 1990 and 2000 using the different base years.
What is opinion of stage gate new product development system : What is your opinion of the Stage Gate New Product Development System? What is your explanation in support of your opinion?
Create a function that reads the contents of a file : C PROGRAMMING:how would I create a function that reads the contents of a file and inputs the contents into the main program...for example:
What advice do you give the store managers : What's going on in the stores? What advice do you give the store managers about local newspaper advertising? Is it worth it to advertise? In what stores?
What is company xs residual income : What is Company X's residual income? (Ignore Tax)
What is the approximate value of the normal boiling point : What is the approximate value of the normal boiling point? What can you say about the strength of the intermolecular forces in neon and argon based on the critical points of Ne and Ar?
Calculate the nominal and real gdp : In the Classical model, the supply of money and the demand for money are equal. Let k denote the percentage of income that people desire to hold as money, which is assumed to remain constant. Calculate the nominal and real GDP in 2005
Interest from a municipal bond : Lebron received $50,000 of compensation from his employer and he received $400 of interest from a municipal bond. What is the amount of Lebron's gross income from these items?

Reviews

Write a Review

Marketing Management Questions & Answers

  Power point slices calorie bracelet distribution channel

Power point slices calorie bracelet distribution channel and diffrential of group project

  Need a marketing management subject expert

Need a marketing management subject expert. I have a timed assignment I need assistance with. I have 30 minutes to answer 9 multiple choice questions. We would need to work together the same time I open the assignment for the next 30 minutes..

  Typically free or inexpensive

Question 1.1. (TCO 6) _______ data are those that are owned by someone else, typically free or inexpensive, that have potentially unknown quality.  Secondary Primary Internal External

  What is the reorder point

Southeastern Bell stocks a certain switch connector at its central warehouse for supplying field service offices. What is the reorder point

  Does marketing shape consumer needs and wants

Does marketing reflect the needs and wants of consumers or does marketing shape consumer needs and wants

  Discuss the african american market

Discuss The African American Market in terms of their demographics, psychographics characteristics, consumer decision making, shopping and purchase behavior, and consumer usage patterns

  Explain scalability and it infrastructure

Scalability of IT infrastructure - Why is scalability important in building an e-Business IT infrastructure?

  Examine how cognitive dissonance influences marketing

1. examine how cognitive dissonance influences marketing strategies. consider how marketers take advantage of cognitive

  Discuss the concept of perceived value and its importance

Discuss the concept of perceived value and its importance to consumer behaviour and marketing. Discuss the theory and then give practical examples of how customers perceive various brands and how this impacts on their behaviour.

  Explain knowledge management

Explain Knowledge Management and What were the main forces that led to the commercialization of the Internet and How can Internet-based technologies be used to automate the supply chain

  Whats the best way to reach that target market

What's the best way to reach that target market? What product features should you emphasize? How does your product differ from competitors'?

  Collaborative destination for professionals and consumers

Write a marketing article - Discussion of what you think to be the ethical implications or the social responsibility of the product's or service's introduction into the market place.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd