Reference no: EM131458423

Please answer the following questions below and each response must be 150-200 words and include a reference. Please no plagiarism and original response only.

1. Analyzing outcomes from previous months is a helpful step in refining marketing projections. Discuss the importance of evaluating the competition and continually refining your position in the market to maintain an advantage.

2. What are the various types and functions of marketing intermediaries? Which are more important for large business and why? Which are more important for the small business and why? How could additional marketing channel options in the simulation help you better serve your target market.

3. What global marketing challenges would you face if the simulation were based on a real-world situation? Discuss the difference in the experience you would have with the assumptions built into the simulation (e.g., no cultural barriers, language, currency, tariffs, mode of entry challenges).