Service marketer do to manage the issue of perishability

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Reference no: EM132181491

1. The concept of “culture” is a recognition that:

a. People from different parts of the world belong to different social classes.

b. People from different parts of the world are guided by different values, wants, perceptions, and attitudes

c. Different people are motivated by different needs (i.e., physiological, safety, social, and personal).

d. All of the above.

2. What can a service marketer do to manage the issue of “perishability?”

a. Charge higher prices during periods of peak demand, and reduce prices during periods of low demand.

b. Make sure that ambient conditions (physical surroundings) are pleasant.

c. Use better packaging to make sure the product does not spoil.

d. All of the above

3. The decades leading up to Braque and Picasso’s development of Cubism saw major technological developments, including the invention of sound recording, airplanes, telephones, cinematography, and the automobile. With Cubism, Braque and Picasso tried to come up with a new style that would expand the boundaries of art in the same way that that technological capabilities had grown. By looking at their Cubist works, we can see how art:

a. Develops along with music and other art forms

b. Can reflect what was happening in society during a particular time

c. Contributes to the design of corporate branding

d. Makes use of repeating themes and motifs

Reference no: EM132181491

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