Reference no: EM133877139
Question
What resources are the best for this information? Other Target Groups in Healthcare Marketing
1. Teenagers/Adolescents: - This group is interested in mental health support, sexual health education, and lifestyle products. Marketing efforts can focus on mobile health apps and social media platforms to reach them effectively.
2. Health Enthusiasts/Fitness Buffs: - Target those with a keen interest in maintaining health and wellness. Products could include fitness apparel, nutritional supplements, and wearables like fitness trackers.
3. Healthcare Professionals: - Marketing can also target doctors, nurses, and other healthcare workers, focusing on medical equipment, continuing education programs, and professional development resources.
4. Insurance Plan Members: - Individuals looking for health insurance solutions or already possessing insurance plans can be targeted with information on supplemental insurance products or health plan features.
5. People with Disabilities: - Marketing efforts can focus on accessibility products, assistive technologies, and therapeutic services tailored to helping them lead independent lives.
6. New Immigrants: - Often needing guidance on navigating the healthcare system, this group may benefit from services related to translation, cultural competency, and localized healthcare services.