Measure entrepreneurial orientation

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Explain how management of Xiaomi inc can measure entrepreneurial orientation within their organisation. Critically appraise and discuss the organisation's entrepreneurial orientation. Suggest how management might use the various frameworks examined to measure entrepreneurial orientation to improve the degree of entrepreneurial orientation within their enterprise. Having done so compare and contrast entrepreneurial orientation with marketing orientation and discuss whether you consider the two business orientations to be mutually exclusive. Present your suggestions and recommendations for improvements in entrepreneurial orientation in the form of 12 months business plan for product and/ or service development, market development, strategy objectives, targets, planning, budgets, implementation and control. Use analytical frameworks in your work

Reference no: EM131337191

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