Is proposed research question manageable and researchable

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Task

Review your colleague's post below and critically analyse their research questions and approaches, providing constructive feedback. In your discussion, consider the following questions:

• Is the proposed research question manageable and researchable?

• Is the proposed methodology appropriate to the research question? Will a study using the proposed methodology be able to answer the research question?

• Are there other approaches that might be used? What approaches are not likely to be useful?

Attachment:- Comment.rar

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The solution is about the critical analysis of the peer article. the post is about the Relevance of Marketing Mix and Balanced Scorecard in Achieving Customer Satisfaction and Sustainability within the Retail Industry in Ghana; A customer Perspective. Answers are provided for the questions mentioned in assignment. No references as it is an analysis of provided article.

Reference no: EM131186714

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