Importance of customers until they are faced with crisis

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Reference no: EM131693061

Why do you think that many firms fail to recognize the importance of customers until they are faced with a crisis? This seems to be an all too common scenario when TQM is implemented.

Reference no: EM131693061

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Importance of customers until they are faced with crisis : Why do you think that many firms fail to recognize the importance of customers until they are faced with a crisis?

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