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Think of a brand slogan or tagline that you believe is effective and respond to the following prompts:
1. Identify the brand and share the slogan.
2. Explain why you think the slogan is effective.
3. Identify the unique selling proposition you think the slogan is meant to convey.
4. What do you believe is the desired effect of this slogan? How do you think the advertiser wants the target audience to respond to this slogan?
Mary purchases a skirt thinking that it is a silk skirt. In truth, however, it is a satin skirt. When she discovers that it is not a silk skirt, she tries to return it and get her money back. What kind of mistake has Mary committed? Can she be excuse..
To many people, high quality is synonymous with high price or high cost. Pick two functionally similar products that compete in very different markets and discuss the relative quality of each. One such example is a Toyota Corolla and a Rolls Royc..
In this hypothetical situation, you are responsible for shipping material that is measured as volumetric cargo – CBM, which stands for Cubic Meter, to be calculated as length X width X height. Also assume that you will get charged per Freight Ton (we..
Calculate the capacity of each machine center and the capacity of the system. Analyze where the focus of the company's efforts should be if Beck wants to expand capacity.
Discuss whether or not your organization has optimized these organizational resources for effectiveness also efficiency. Justify your position. Illustrate what quality control improvement tool distinguishes between the important few also trivial ma..
Calculation Of Operations Of Cookie Making Company
In 2013, both Yahoo! and Best Buy announced that they were phasing out telecommuting. What are the key productivity issues here? Who will benefit most from this decision: the companies or the employees? Justify your response.
Analyze the different ways to evaluate economic performance and determine which provides the best assessment of the economy
Although charismatic leaders can use their abilities to accomplish great things, there are also concerns about charismatic leadership from a moral standpoint. Provide a position, example for (1) charismatic leaders accomplish great things, and (2) th..
Provide a brief description of the company that you have selected and the product or service that you are analyzing. Identify who the customers of the organization are (remember to consider whether there could be internal customers in addition to ex..
Using the Internet, find a description of a training program. Consider the learning process and the implications for the learning process for instruction discussed in the chapter. Evaluate the degree to which the program facilitates learning. Briefly..
How should foster position herself and her team prior to raising a follow-on fund?(New venture creation chapter 7 preparation question)
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