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Assignment: Constructing Effective Business Messages
Purpose of Assignment
The purpose of this assignment is to provide students an opportunity to identify product or service for an organization, persuade an audience to invest capital resources to develop the product or service for sale in a global environment. The responses should be based on the concepts.
Students will consider the audience needs when writing business messages, recognize how establishing your credibility and projecting the company's image are vital aspects of building strong relationships with all intended audiences. Students are also expected to select the appropriate channel for delivering the message based on context, audience, and purpose.
Format your assignment consistent with APA guidelines.
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The solution is about business operations, communication channels, targeted audience, market potential, why this business is important as well as it has discussed the importance of building credibility with audience. Times Roman 12 point, double spaced, APA style of references provided.
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Select a product or service for this assignment in which you believe your organization should invest capital resources to develop for sale in a global environment. Review Ch. 4 of Business Communication Essentials. Create a Microsoft Word analysis of no more than 1,400 words that includes the following: .Describe the product or service, including its main characteristics. .Why do you believe this product is worthwhile? .A profile of your audience/s. Why are these audience/s important? How different would you approach each audience? .Explain how you would establish credibility. Explain why you selected the channel. Select the appropriate channel for delivering your message based on context, audience, and purpose. Format your assignment consistent with APA guidelines.
The student will select a product or service in which they believe the organization should invest capital resources to develop for a sale in a global environment. The student will describe the product or service, including its main characteristics. The student will describe why they believe the product is worthwhile. The student will describe the audience/s and why these audience/s are important and how they will approach each audiences differently. The student will explain how to establish credibility. The student will analyze channels that would be most of effective to communicate their business message. This document will consist of 1,400 words. The paper—including tables and graphs, headings, title page, and reference page—is consistent with APA formatting guidelines and meets course-level requirements. Intellectual property is recognized with in-text citations and a reference page. Paragraph and sentence transitions are present, logical, and maintain the flow throughout the paper. Sentences are complete, clear, and concise. Rules of grammar and usage are followed including spelling and punctuation.
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