Reference no: EM131408013

Write in a clear, concise, and organized manner; demonstrate ethical scholarship in the accurate representation and attribution of sources; and display accurate spelling, grammar, and punctuation. Include citations in the text and references at the end of the document in APA format.

Identify an instance in which an individual or group presented a sound and creative solution to a problem, but failed to persuade their target audience to accept the proposed solution. You can select something you were involved in (like a school board meeting), however it should not relate to your family only (such as discussing a vacation).

Identify the mistakes made during this failure to communicate. Consider failures in audience research, in understanding audience objections, and in the presentation of the proposed solution.

Write a 800 word essay in which you:

Briefly summarize the chosen instance of failed communication - what was the problem and the proposed solution? What was the audience reaction?

Discuss the reasons why the original persuasive campaign was unsuccessful - what went wrong?

Propose a revised persuasive campaign that might have succeeded.

Format your assignment according to appropriate course level APA guidelines.