Identify and apply effective communication methods

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Reference no: EM132686175 , Length: word count:1300

MGT502 Business Communication Assignment - Laureate International Universities, Australia

Part: Forming an Argument

Learning Outcome 1: Apply research, academic and communication skills appropriate to the level of study and observe academic referencing requirements

Learning Outcome 2: Critically analyse texts and/or multimedia material in botha business and academic context

Learning Outcome 3: Identify and apply effective communication methods within a business and academic environment

Context

This assessment has been prescribed to appraise students' ability to think critically and form an argument supported by evidence. The assessment allows students to demonstrate their ability to understand the material they're using and to apply it in ways that go beyond what has been read.

This assessment has been designed to:

• Appraise students' ability to critically evaluate academic and other research to form an argument on an organisational topic that is supported by evidence.
• Enhance students' writing skills so they are able to form persuasive and convincing arguments and communicate them effectively.
• The resources used in Assessment 1A Annotated Bibliography are expected to be utilised in this assessment to support the argument.

Instructions

In this assessment, you will form an argument to express a point of view and support it with evidence. The issue and supporting evidence for your argument should be based on the materials used in Assessment 1A - Annotated Bibliography.

When choosing a claim for the argument, consider the following:

• Use the annotated bibliography material from Assessment 1A for sourcing evidence and ideas for your argument.
• Review the resources critically and select at least 5 to be used as references in this assessment.
• Write an argument (up to a page) considering the following:
o a good argument is convincing whereby the premises are acceptable, the supporting evidence is relevant to the claim and provides sufficient grounds for acceptance of the claim
o Students will be expected to form an academic and financial argument in favor, or against, utilizing the digital communications solution in the modern workplace.
o make a clear point and justify it
o write in an essay form with a logical structure

Part 1. A short introduction with a claim.

Part 2. Main body with a logical structure including supporting evidence from academic sources.

Part 3. A concise conclusion which restates your claim and summarises your argument.
o indicate logical connections and use connecting words
• Please include a title page and a reference list using APA 6th style on a separate page.
• Please use at least 2 in-text citations

Students are responsible for:
• Staying within the word limit
• Keeping drafts and backups of their assignment
• Submitting the assignment via Blackboard by the due date
• Ensuring their assignment is written and submitted while observing and committing to the Academic Integrity policy

For this assessment, you will essentially form an argument to express a point of view and support it with evidence. You will need to take a position on whether Zoom is good for business communications (eg for marketing, communicating with customers, clients and other stakeholders), especially in the present COVID-19 environment or whether it has a negative impact on business and productivity (say through being a distraction to staff). Either case will be the essence of your argument. You will also estimate the benefit to business (in terms of dollars) where you argue this to be the case. And, if you ague that Zoom is a distraction, and therefore a cost on business, you are to estimate what that cost is (again in terms of dollars).

If you are not certain about the size of the business or its turnover, for your financial estimate, you can assume a business of 50 employees and a turnover (sales revenue) of $50 million. The issue and supporting evidence for your argument should be based on the materials used in your

Assessment 1A - the Annotated Bibliography. When choosing a claim for the argument, consider the following:

Use the annotated bibliography material from Assessment 1A for sourcing evidence and ideas for your argument.

Review the resources critically and select 5 to be used as references in this assessment (either for or against Zoom).

Write an argument (up to a page and a half or two) considering the following:

o a good argument is convincing whereby the premises are acceptable, the supporting evidence is relevant to the claim and provides sufficient grounds for acceptance of the claim

o make a clear point and justify it

o write in an essay form with a logical structure

Reference no: EM132686175

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