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1. Identify a familiar type of retail store or product. Recommend at least three sales promotion methods that should be used to promote the store or product. Explain why you would use these methods.
2. Identify which method or methods of sales promotion a producer might use in the following situations, and explain why the method would be appropriate.
a. A golf ball manufacturer wants to encourage retailers to add a new type of golf ball to current product offerings.
b. A life insurance company wants to increase sales of its universal life products, which have been lagging recently (the company has little control over sales activities).
c. A light bulb manufacturer with an overproduction of 100-watt bulbs wants to encourage its grocery store chain resellers to increase their bulb inventories.
shared activity leadership valuesthis unit is about the values and principles that underlie leadership behaviour. for
Why are accurate estimates critical to effective project management. What steps can project managers take to improve the accuracy of estimating projects
What are some techniques to speed up a project? Under what circumstances might they be implemented? Is hiring/adding more staff always a boost to timely project schedule completion?
A fund raising event by a Bank for a charity organisation - develop the project plan based on the Project Scope, Establish Project Priorities.
Audit Project Control.
How the marketing concept has evolved and to discuss the triple bottom line orientation. Write the short article you will submit to the editor of the newsletter.
There is an explanation of the lean thinking concepts. After reading this, explain how the lean thinking concept could be applied to inventory management.
Prepare a paper that analyzes an IT work-related project or fictitious project using systems analysis for a selected business system at the department or division level.
If Sue decides to produce her own line of clothing to be sold at CHC, does this strategy reflect intensive distribution, selective distribution, or exclusive distribution?
The bonds' annual interest rate is 6%, which is paid on July 31 and January 31. On October 15, Herman receives a $2,200 dividend on the remaining shares of stock. How much gross income does Herman have from these transactions?
Company A forecasts sales for the third quarter at 10,000 units - How many units must be produced in the third quarter?
Assume the role of a project manager overseeing the construction of a 15-mile road. The work is uniformly spread over 12 weeks. Suppose the client has approached your firm and has requested an additional 3 miles to be added to the road without an adj..
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