How you will use customer relationship management

Assignment Help Marketing Management

Reference no: EM132065471

Assignment: Details: This assignment has 4 parts.

1. What competencies were you able to develop in researching and writing the course Comprehensive Project? How did you leverage knowledge gained in the intellipath assignments (Units 1- 4) in completing the Comprehensive Project? How will these competencies and knowledge support your career advancement in management?

2. Marketers must consider the strategic implications of buyer behavior, market segmentation, product positioning, pricing, distribution, advertising management, and customer relationship management. Analyze how your strategic marketing plan fits with your mission statement and goals and what type of target audience would your pricing objectives likely to positively affect.

3. Detail how you will use customer relationship management to ensure loyalty to your product and the brand.

4. What role does technology play in supporting your customer relationship management plan?

Reference no: EM132065471

Questions Cloud

What was the cash flow to stockholders for year : If the company paid out $145,500 in cash dividends during 2016, what was the cash flow to stockholders for the year?

Print results out showing the relation holds : Determine if the three line segments form a right triangle. If it is not a right triangle, is it a valid triangle. Allow the three numbers to be input

Write a page paper reflecting your individual career goals : Please write a two page paper reflecting your individual career goals and your plan(s) on how you are going to achieve your goals.

Identify the main functions of your proposed information : 1. Identify the main functions of your proposed information system and why they are important to the business.

How you will use customer relationship management : What competencies were you able to develop in researching and writing the course Comprehensive Project? How did you leverage knowledge gained.

Management care about the price you get for your shares : If Delta will receive no direct cash flow due to your sale, why would their management care about the price you get for your shares?

Utilisation of carbon dioxide emissions from cement industry : Conversion of carbon dioxide emissions from cement industry to acetic acid - research is attached with the mail which will give you the idea

Coming up with security plan : What factor should be you consider when coming up with security plan? How will they affect the balance between securing the systems

Would this change your buying behavior with respect to nike : Is your opinion of Nike any different now after viewing this video? Would this change your buying behavior with respect to Nike products?

User Account

All Pages