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How the market should be segmented for wine health boost

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Reference no: EM133605648

Question: they want to know how the market should be segmented for Wine Health Boost? What are their likely demographic, geographic, psychographic, and behavioral characteristics? Which segment(s) they should target within the US - why and how? How can they best differentiate from substitutes for those target customers, and what should be their positioning strategy?

Reference no: EM133605648

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