How should zulily approach customer acquisition

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Reference no: EM133587004

Question: Describe Zulily's business model (e.g. core competencies; competitors; supply chain)

What problems has Zulily encountered?

Do you support Zulily's decision to expand to Women's products and home products?

How should Zulily approach customer acquisition? Without high repurchase rates, how can they justify the money spent on customer acquisition?

Reference no: EM133587004

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How should zulily approach customer acquisition : How should Zulily approach customer acquisition? Without high repurchase rates, how can they justify the money spent on customer acquisition

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