How knowledge of relationship help a marketing manager

Assignment Help Project Management

Reference no: EM131277485

Listed below are various factors that may have relationships that are interesting to marketing managers. With each one, (1) identify the type of relationship, (2) indicate its nature or direction, and (3) specify how knowledge of the relationship could help a marketing manager in designing marketing strategy.

a. Readership of certain sections of the Sunday newspaper and age of the reader for a sporting goods retail store

b. Ownership of a telephone answering machine and household income for a telemarketing service being used by a public television broadcasting station soliciting funds

c. Number of miles driven in company cars and need for service such as oil changes, tune-ups, or filter changes for a quick auto service chain attempting to market fleet discounts to companies

d. Plans to take a five-day vacation to Jamaica and the exchange rate of the Jamaican dollar to that of other countries for Sandals, an all-inclusive resort located in Montego Bay e. Amount of do-it-yourself home repairs and declining state of the economy (for example, a recession) for Ace Hardware stores.

Reference no: EM131277485

Questions Cloud

Describe connections among covariation and scatter diagram : Briefly describe the connections among the following: covariation, scatter diagram, correlation, and linear relationship.

Wages of anyone who is unemployed : Should the government replace the wages of anyone who is unemployed? How might this affect output? How might this affect unemployment?

What is the form of stabilization policy : What is the form of stabilization policy that has received the most attention over the past 30 years?

Identify the website for the posting : Identify the niche websites that you recommend be used for your Internet postings and the reasons for your recommendations.

How knowledge of relationship help a marketing manager : Identify the type of relationship- indicate its nature or direction, and- specify how knowledge of the relationship could help a marketing manager in designing marketing strategy.

How informed consent for medical research differs : Post an explanation of how informed consent for medical research (clinical trials) differs from the patient's consent to treat used in health care practice (e.g., medical treatment or surgery).

Find the minimum torque that must be applied at the hinge : Determine the minimum torque that must be applied at the hinge to hold the gate shut. Neglect the weight of the gate and friction at the hinge.

Comparable in all respects except their treatments : Assume an investor is in the 31 percent marginal tax bracket. She is considering the purchase of either a 7.5 percent corporate bond that is selling at par or a 5.25 percent tax-exempt municipal bond that is also selling at par. Given that the two..

Career counseling for clients with addictive behaviors : Career Counseling for Clients with Addictive Behaviors- Apply the four principles of Motivational Interviewing in your scenario, noting how you are demonstrating them in your dialogue.

User Account

All Pages