How is the market commonly segmented

Assignment Help Management Theories

Reference no: EM13934331

Segmentation Strategies

Think of three product "categories" that you purchase. In each, how is the market commonly segmented and to which segment do you feel you belong?
How would marketing be more or less effective for you depending on the segment?
How would you contrast demographic and behavioral segment schemes?
Which one do you think would be most effective for marketers trying to sell to you

Word Limit: 600

Reference no: EM13934331

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